12th February 2009
Back in March of 2008, St Agnes based, Personal and Corporate
Development company Evolution, started to evolve its corporate
image into a fresher more contemporary looking brand. With the help
of Truro based design studio Aawen, the design evolution began. The
existing realistic butterfly metamorphosed into a stylized line
version combined with a contemporary text layout.
Public opinion was enthusiastic within a limited market test, but
the decision was taken to hold off on a major launch until
supporting materials were in place. This would ensure a smoother
transition from old to new allowing existing clients to be lead
through the new brand, whilst also using the occasion to pull in
new clients through the press coverage.
Work then started on applying the new brand to stationery,
developing an updated website (which you can see @
www.evolution-development.com), newsletter and other various
promotional items.
In September the new brand was launched, to overwhelming positive
public opinion. Martin Crump, of Evolution said, "We knew the final
design was strong and were really pleased with the enthusiastic
response from clients. Taking time out to review the long term
strategy of your business is something we always recommend and this
re-branding developed out of our own strategic review. We were
really pleased to work with Aawen, the process they took us through
really helped us to develop a visual image that truly represents
evolution today.". With a steady stream of new enquires, the future
success of Evolution seems secure.
If you would like to take a closer look at your current branding,
please do not hesitate to call Aawen on 01872 562090 to organise a
obligation free meeting. We can help your businesses profile
metamorphosis into its full potential.
Back in March of 2008, St Agnes based, Personal and
Corporate Development company Evolution, started to evolve its
corporate image into a fresher more contemporary looking brand.
With the help of Truro based design studio Aawen, the design
evolution began. The existing realistic butterfly metamorphosed
into a stylized line version combined with a contemporary text
layout.
Back in March of 2008, St Agnes based, Personal and
Corporate Development company Evolution, started to evolve its
corporate image into a fresher more contemporary looking brand.
With the help of Truro based design studio Aawen, the design
evolution began. The existing realistic butterfly metamorphosed
into a stylized line version combined with a contemporary text
layout.
Public opinion was enthusiastic within a limited market
test, but the decision was taken to hold off on a major launch
until supporting materials were in place. This would ensure a
smoother transition from old to new allowing existing clients to be
lead through the new brand, whilst also using the occasion to pull
in new clients through the press coverage.
Work then started on applying the new brand to stationery,
developing an updated website (which you can see @
www.evolution-development.com), newsletter and other various
promotional items.
In September the new brand was launched, to overwhelming
positive public opinion. Martin Crump, of Evolution said, "We knew
the final design was strong and were really pleased with the
enthusiastic response from clients. Taking time out to review the
long term strategy of your business is something we always
recommend and this re-branding developed out of our own strategic
review. We were really pleased to work with Aawen, the process they
took us through really helped us to develop a visual image that
truly represents evolution today.". With a steady stream of new
enquires, the future success of Evolution seems
secure.
If you would like to take a closer look at your current
branding, please do not hesitate to call Aawen on 01872 562090 to
organise a obligation free meeting. We can help your businesses
profile metamorphosis into its full potential.
Public opinion was enthusiastic within a limited market test,
but the decision was taken to hold off on a major launch until
supporting materials were in place. This would ensure a smoother
transition from old to new allowing existing clients to be lead
through the new brand, whilst also using the occasion to pull in
new clients through the press coverage. Work then started on
applying the new brand to stationery, developing an updated website
(which you can see @ www.evolution-development.com), newsletter and
other various promotional items.
Back in March of 2008, St Agnes based, Personal and Corporate
Development company Evolution, started to evolve its corporate
image into a fresher more contemporary looking brand. With the help
of Truro based design studio Aawen, the design evolution began. The
existing realistic butterfly metamorphosed into a stylized line
version combined with a contemporary text layout.
Public opinion was enthusiastic within a limited market test, but
the decision was taken to hold off on a major launch until
supporting materials were in place. This would ensure a smoother
transition from old to new allowing existing clients to be lead
through the new brand, whilst also using the occasion to pull in
new clients through the press coverage.
Work then started on applying the new brand to stationery,
developing an updated website (which you can see @
www.evolution-development.com), newsletter and other various
promotional items.
In September the new brand was launched, to overwhelming positive
public opinion. Martin Crump, of Evolution said, "We knew the final
design was strong and were really pleased with the enthusiastic
response from clients. Taking time out to review the long term
strategy of your business is something we always recommend and this
re-branding developed out of our own strategic review. We were
really pleased to work with Aawen, the process they took us through
really helped us to develop a visual image that truly represents
evolution today.". With a steady stream of new enquires, the future
success of Evolution seems secure.
If you would like to take a closer look at your current branding,
please do not hesitate to call Aawen on 01872 562090 to organise a
obligation free meeting. We can help your businesses profile
metamorphosis into its full potential.
In September the new brand was launched, to overwhelming
positive public opinion. Martin Crump, of Evolution
said, "We knew the final design was strong and were
really pleased with the enthusiastic response from clients. Taking
time out to review the long term strategy of your business is
something we always recommend and this re-branding developed out of
our own strategic review. We were really pleased to work with
Aawen, the process they took us through really helped us to develop
a visual image that truly represents evolution today".
With a steady stream of new enquires, the future success of
Evolution seems secure.
Back in March of 2008, St Agnes based, Personal and Corporate
Development company Evolution, started to evolve its corporate
image into a fresher more contemporary looking brand. With the help
of Truro based design studio Aawen, the design evolution began. The
existing realistic butterfly metamorphosed into a stylized line
version combined with a contemporary text layout.
Public opinion was enthusiastic within a limited market test, but
the decision was taken to hold off on a major launch until
supporting materials were in place. This would ensure a smoother
transition from old to new allowing existing clients to be lead
through the new brand, whilst also using the occasion to pull in
new clients through the press coverage.
Work then started on applying the new brand to stationery,
developing an updated website (which you can see @
www.evolution-development.com), newsletter and other various
promotional items.
In September the new brand was launched, to overwhelming positive
public opinion. Martin Crump, of Evolution said, "We knew the final
design was strong and were really pleased with the enthusiastic
response from clients. Taking time out to review the long term
strategy of your business is something we always recommend and this
re-branding developed out of our own strategic review. We were
really pleased to work with Aawen, the process they took us through
really helped us to develop a visual image that truly represents
evolution today.". With a steady stream of new enquires, the future
success of Evolution seems secure.
If you would like to take a closer look at your current branding,
please do not hesitate to call Aawen on 01872 562090 to organise a
obligation free meeting. We can help your businesses profile
metamorphosis into its full potential.
If you would like to take a closer look at your current
branding, please do not hesitate to call Aawen on 01872 562090 to
organise a obligation free meeting. We can help your businesses
profile metamorphosis into its full potential.