



Mind over business matters
This November Eden hosted a conference by Martin Crump of Evolution Training and Matthew Theobald of Three Circles, called NLP@Work, which dealt with the use of Neurolinguistic Programming within the work place.
Aawen was commissioned to design an identity for the conference, which was to be applied to display materials, marketing and delegate packs. The main aim was to give the whole conference a cohesive look and feel, through from first contact via email, the look of the conference venue itself, to the pack which the delegates take home at the end of the day. As with products and businesses, it's crucial to keep the clients mind focus on the event as well as allowing them to associate what was learnt with where they have learnt it.
During the conference Martin Crump took the opportunity to launch
his new book How
to Build an Ark which was also designed by Aawen. Delighted
with the reception he received, he is already planning a similar
event next year.
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Aawen Design Studio Ltd
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